Do Disruptive Startups Need UX?

February 24, 2009

According to Clayton Christensen in The Innovator’s Dilemma, markets for disruptive technologies may not be known prior to release and therefore often cannot be planned for. Where does that leave UX? How can you do research if you don’t know who to talk to? How can we do any user-centered design if we don’t know [...]

0

When Adding Waste isn’t Waste

February 9, 2009

Naresh Jain over at Managed Chaos was griping about The Bloat Effect. The gist is that as time moves on, everything gets bigger and more bloated, including the software, the team, and the process. This makes everything less valuable as a result.
There is often waste in our process. Sometimes it’s given to us and we [...]

2

Failure: The Secret to Success

February 2, 2009

Honda has produced a series of short ‘documentaries’ promoting Honda innovation. I’m usually quite critical about this kind marketing content masquerading as entertainment, but having watched two so far, I can say they are well produced, engaging,  and only tangentially talk about Honda.
This one is about failure. I don’t think about failure much, even though [...]

0